L’Oréal
Москва
Полный день, От 3 до 6 лет, Полная занятость, Стандарт

Ключевые навыки

CRM
Mindbox
Digital Marketing
E-Mail Marketing

L’Oreal Luxe is looking for a CRM Manager

Responsibilities:

  • Database development (contacts, quality, data enrichment, engagement rate)
  • The leadership of all channel of direct communication (emails, SMS, push, web)
  • Management and creation communication to brand customers using 2nd party data (working with partners DB)
  • Loyalty management and development (own and partners)
  • All integration processes related to CRM platform Mindbox
  • Customer care
  • Business KPI – turnover though database, email channel turnover, Loyalty contribution to sales, ROI

Critical competencies:

  • Strong project ownership and a high level of independence
  • Detail and results-oriented with excellent follow-through, delivering results fast (based on MVP concept)
  • Ability to multi-task and balance competing priorities and tight deadlines in a fast-changing environment
  • A strategic and creative thinker with proven analytical and problem-solving capabilities
  • Think Omni, really care about the customer journey
  • Ability to interact and communicate with all levels of the organization.
  • Marketing background, CRM background
  • Nice to have: the experience working with Mindbox, experience of IT project management
  • English - upper intermediate+
  • Nice to have: experience working with Mindbox, experience of IT project management
Conditions:
  • Competitive Salary
  • Insurance
  • Full time contract